Maurice Schweitzer

Maurice Schweitzer is Co-Founder and CEO of Bliro, the provider of the AI-powered voice agents Vicky and Tim, which support field sales teams in preparing for and following up on customer meetings - from automated CRM updates to quote creation. He studied Industrial Engineering at the Karlsruhe Institute of Technology (KIT) (B.Sc., 2015–2019) and completed his master's in Finance and Computer Science at the Technical University of Munich (TUM) (M.Sc., 2019–2022). Before founding Bliro, he gained professional experience at Celonis, Germany's first decacorn in process mining.

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Since April 2022 (over 3 years), Maurice Schweitzer has led Bliro as CEO, overseeing product strategy, fundraising, and go-to-market in the DACH market. Under his leadership, Bliro evolved from a conversation intelligence platform into the leading digital assistant for field sales - serving over 2,000 European enterprise customers, including ImmoScout24, Telefónica Germany, Igus, and Lanxess. In total, he raised €3.3 million in venture capital from LEA Partners, 468 Capital, and Rockstart. Bliro's core product is the voice agents Vicky and Tim, which support field sales representatives with meeting preparation and follow-up, CRM documentation, and quote logistics; GDPR-compliant live transcription remains available as an add-on feature.

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Already during his studies, Maurice Schweitzer served on the board of PionierGarage e.V., Germany's largest student-run startup initiative at KIT. Through UnternehmerTUM's Manage&More program, he deepened his entrepreneurial training. Additional professional experience at enmacc, Gebr. Heller Maschinenfabrik, and Deutsche Bank rounds out his profile at the intersection of technology, sales, and company building.

AI Voice Agents for Field Sales

Maurice Schweitzer is deeply engaged with the use of AI voice agents to support field sales teams. His focus is on Vicky and Tim, Bliro's voice agents, which enable voice control in the field (voice-to-CRM), automated CRM documentation, and preparation and follow-up for customer meetings. The goal is to relieve field sales reps of manual follow-up work and free up more time for direct customer contact.

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Field Sales Enablement & DACH Sales

Maurice Schweitzer has deep experience in sales management for B2B SaaS products in the German-speaking market. His expertise spans sales operations, field sales process optimization, and pipeline management specifically for field sales teams. A recurring theme in his work is how voice agent technology concretely eases the day-to-day workload of sales reps in the field.

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Data Protection & Compliance in B2B SaaS

As the founder of an AI voice agent provider, Maurice Schweitzer engages closely with GDPR-compliant voice processing and privacy-by-design architectures. His expertise also covers the requirements of ISO 27001 and SOC 2. A particular focus is on works council compatibility - a key differentiator in the DACH market that also applies to the voice agent architecture.

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Startup Building & Entrepreneurship

From the pre-seed stage to scaling, Maurice Schweitzer has gone through the process of building a SaaS startup from the ground up. His experience spans seed fundraising (€3.3 million raised), founder-led sales, and developing go-to-market strategies for the DACH market. This also includes successfully repositioning a SaaS product toward a new core target audience.

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Process Optimization & Automation

A recurring theme in Maurice Schweitzer's work is the automation of sales processes for field sales teams. This includes automated CRM data maintenance in systems like Salesforce and HubSpot, as well as voice-agent-powered workflows. His goal is to noticeably reduce administrative burden in day-to-day sales work.

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At Bliro, Maurice Schweitzer is responsible for the product strategy of the voice agents Vicky and Tim - from voice control in the field to CRM integration with Salesforce, SAP, MS Dynamics 365, and HubSpot. In the fundraising process, he led three financing rounds with institutional investors (LEA Partners, 468 Capital, Rockstart) while simultaneously driving sales growth in the DACH market through a founder-led sales approach. His hands-on experience from working at Celonis in process mining fed directly into repositioning Bliro as a digital assistant for field sales.