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AI in Sales: Best Sales Tools 2025 for Higher Revenue & Less Work

Laura Fuchs
November 7, 2025

Salespeople only spend 28% their time actually selling. The rest? Administrative tasks, data maintenance and information search that take up valuable sales time.

This reality will fundamentally change in 2025. McKinsey predicts up to 40% Increasing productivity through AI-based sales tools - primarily by automating repetitive tasks and intelligently prioritizing sales opportunities.

Modern AI sales software analyses customer behavior, identifies market trends and provides actionable insights for better business decisions. By 2025, 80% of all B2B sales interactions will take place digitally - making AI tools no longer an option, but a necessity for competitive sales teams.

Discover the most powerful AI sales tools for 2025: From specialized meeting assistants like Bliro to comprehensive CRM solutions that optimize your sales process. Find out which tools help your team generate more revenue while using less work.

Bliro

Image Source: Bliro

Sales people know the problem: hours of administrative work instead of real sales calls. Bliro solves exactly this challenge as an AI meeting assistant for sales teams. The tool automates routine tasks and demonstrably achieves 8 hours additional sales time per week per sales rep.

Bliro Features

Differently from traditional meeting tools Bliro works completely in the background - with no visible bot joining meetings. This technology enables GDPR-compliant transcription without explicit participant consent, as conversations are never recorded but transcribed in real time. In addition, customer calls can also be recorded on site, for example by sales representatives.

Core features include:

  • Automatic transcription in over 50 languages for online and offline conversations
  • AI summaries with customizable templates
  • CRM integration with Salesforce, HubSpot, and other systems
  • Automatic task recognition from conversation content
  • AI conversation analytics for trend identification
  • Voice-controlled documentation about Ask Bliro

Bliro works universally: Zoom, teams, phone calls, or on-site meetings. The software transcribes in real time and never creates audio or video recordings.

Bliro benefits

8 hours of time saved per week due to the elimination of manual notes and CRM updates. Sales teams focus entirely on customers rather than documentation.

Measurable sales results speak for themselves:

  • +22% higher conversion rates due to improved call quality
  • +10% larger deal sizes through systematic opportunity tracking
  • +25% more conversions thanks to an optimized follow-up strategy
  • +50% increased order volume through AI process optimization

GDPR compliance is guaranteed: No recordings, all data on EU servers in Frankfurt. Call participants remain anonymous.

Seamless system integration connects all common meeting platforms and CRM systems. This automatically makes CRM entries more complete and up to date.

Bliro pricing structure

Three flexible schemes for different team sizes:

Standard plan:

  • Unlimited GDPR-compliant transcription in 50+ languages
  • Online and on-site calls covered
  • Unlimited AI summaries with templates
  • Calendar integration and collaboration

Customer team plan:

  • All standard features
  • CRM integration
  • AI conversation analyses and sales coaching
  • AI meta-analyses
  • API and webhook access

Enterprise:

  • Flexible user licenses
  • Organization-wide privacy settings
  • Single sign-on (SSO)
  • Advanced security controls
  • Priority support and usage analytics

You can get detailed pricing information directly from the Bliro sales team, here you can book a demo: https://www.bliro.io/en/book-a-demo.

Bliro areas of application

Ideal for teams with high volumes of calls and documentation requirements:

Sales teams: Automatic documentation of all customer conversations without effort. More time for real sales instead of administrative tasks.

Field service: Solves the problem of incomplete on-site documentation. Offline meetings are recorded just as reliably as online calls.

Customer success: Systematic collection of customer feedback for early identification of problems. Structured notes continuously improve customer satisfaction.

Consulting: Complete concentration on consultations through automatic documentation of all agreements.

More than 1,500 companies are already using Bliro, from SMEs to corporations. Support for 50+ languages makes the tool particularly valuable for international teams.

AI conversation analytics identify trends and provide insights for better business decisions. Bliro not only optimizes individual efficiency, but also improves the performance of the entire sales team through team collaboration.

Zoho CRM

Image Source: Zoho

Sales teams need more than individual tools - they need a central platform that manages the entire sales cycle. Zoho CRM delivers just that with its Zia AI engine, which works perfectly with specialized tools like Bliro for meeting documentation.

Zoho CRM Features

Zia, Zoho CRM's AI assistant, handles administrative sales routines while Bliro documents your conversations. Core features include:

  • Accurate lead and final forecasts: Zia analyses sales data, identifies profit and loss patterns, and intelligently evaluates leads
  • Automatic module and workflow creation: Create complete modules, reports and workflows via text prompt - without programming knowledge
  • Generative AI for communication: Zia automatically optimizes emails, corrects grammar and improves language for professional customer communication
  • Intelligent data enrichment: contact data is automatically enriched with job titles and social media profiles
  • Anomaly detection: The system identifies unusual sales trends and notifies relevant stakeholders

Particularly innovative: Zoho enables in-house AI agents for specific sales tasks - from analyzing lost business to lead qualification. These digital team members work independently and can be monitored.

Zoho CRM benefits

Zoho CRM automates administrative tasks and frees up valuable sales time. While Bliro increases meeting efficiency, Zoho streamlines the entire sales process:

Data-driven decisions: Zia provides actionable customer insights and helps set priorities intelligently. The forecast view clearly categorizes leads: likely deals, unlikely deals, and uncertain cases.

Improved data quality: Automated data maintenance ensures more complete, up-to-date customer information. In combination with Bliro, which transfers conversation content to CRM, a 360-degree customer image is created.

Seamless integration: Over 100 integrations create a fully connected work environment. The uninterrupted flow of information between systems increases productivity.

Mobile access: The app provides permanent access to customer interactions, contact history, and pricing information - ideal for sales representatives.

Zoho CRM pricing structure

Zoho CRM offers flexible tariffs for different company sizes:

Free version: For up to three users with basic features such as leads, documents, and mobile apps - ideal for small businesses.

Standard plan: Starting at €800/user/year (yearly) or €1,300/user/month. Includes basic CRM features with limited automations.

Professional plan: €1,400/user/year or €2,100/user/month with advanced features such as SalesSignals and Blueprint.

Enterprise plan: €2,400/user/year or €3,000/user/month. Includes extensive AI capabilities, anomaly detection, and advanced analytics.

Ultimate plan: €2,600/user/year or €3,200/user/month with full features without limitations.

An add-on plan for team users costs 2,600 €/user/year. Payment via credit card, PayPal or bank transfer (for annual subscriptions).

Zoho CRM areas of application

Zoho CRM is suitable for various sales scenarios and beyond:

Sales representatives: The system takes care of data entry, logging, and follow-ups. AI forecasts show which leads are a call away from conversion and which deals are likely to fail. Sellers focus on promising opportunities.

Sales managers: Dashboards provide real-time KPIs, such as new leads, pipeline orders, and deals. Transparent sales pipelines enable intelligent resource allocation.

Customer teams: “Connected Records” and “Connected Workflows” promote cross-team collaboration along the customer journey. For the first time, CRM can also be used by non-sales teams.

Marketing teams: The platform supports lead generation from websites, chats, and trade shows. Lead scoring and automatic allocation prevent the loss of high-quality contacts.

The combination with Bliro creates particular added value: Bliro automatically documents and analyses customer conversations, while Zoho CRM places these findings in the larger customer relationship context. Together, both tools form a powerful AI-based sales solution.

Pipedrive

Image Source: Pipedrive

Visual pipeline management is at the heart of successful sales processes. Pipedrive offers just that - a cloud-based CRM with AI-powered pipeline visualization that helps sales teams never miss a sales opportunity.

Pipedrive Features

The AI sales assistant continuously monitors sales data and provides valuable insights into team performance and individual performance. The system analyses deals, contacts, and emails to create targeted suggestions for optimal focus.

Key AI features:

  • Profit probability forecast: Predicts closing probability and suggests next measures
  • Reminders and automations: Takes on time-consuming processes such as activity reminders or email tracking
  • AI email creation: Create compelling sales emails with generative AI
  • AI email summary: Summarizes entire email threads at the push of a button
  • SmartApp recommendations: Analyzes team needs and recommends suitable apps
  • Intelligent customer data enrichment: Scans public data sources and social networks for up-to-date customer information

Deal management with visual dashboards enables progress tracking and early identification of weaknesses. Automatic notifications alert you when deals are stalling.

Pipedrive benefits

Time savings through smart automation: Routine tasks such as setting reminders, checking email openings or updating conversations are taken over automatically. Salespeople gain time for value-adding activities.

Precise decision-making tools: The AI sales assistant identifies deals with high potential and focuses specifically on promising opportunities. Guesswork when making decisions is a thing of the past.

Continuous process optimization: Data-driven insights and automation accelerate every phase of the sales process.

Optimized customer communication: AI analysis of customer behavior and preferences recommends optimal contact and ideal contact times.

User-friendly interface: Intuitive operation makes it easy even for small and medium-sized companies to optimize sales processes.

Pipedrive pricing structure

Essential: Essential CRM Features with Easy Pipeline Management

Advanced: Expanded features for growing teams with more automation needs

Professional: AI sales assistant, AI email summary, and AI email creation

Power: All professional features plus advanced analytics and integrations

Enterprise: Complete solution with full features, customizable permissions, and premium support

AI features are primarily included in higher-end plans (Professional, Power, and Enterprise). The 14-day free trial period allows comprehensive platform tests without credit card information.

Pipedrive areas of use

Sales teams: Visual pipelines keep an eye on all sales opportunities. The AI assistant detects missing deal activities or points out deals in the final phase. No opportunity is missed.

Sales managers: Dashboards and progress updates enable team performance monitoring and timely action. AI-based alerts in the event of abnormalities keep an eye on team performance.

Lead generation: The LeadBooster tool identifies potential leads and sends meeting invitations via chatbots.

Pipedrive combines pipeline visualization with AI-powered analytics - ideal for companies that want to make sales processes transparent and benefit from artificial intelligence.

Crystal Knows

Image source: www.crystalknows.com

Sales success is often decided in the first few minutes of a conversation. Crystal Knows uses AI-powered personality analysis to give you exactly the insights you need to tailor your customer approach - before Bliro documents the actual meeting.

Crystal Knows Features

Crystal Knows is based on the DISC model and analyses publicly available personality assessment data. Core features include:

  • Automatic personality analysis: AI searches millions of online data points and identifies personality traits, motivations, and preferred communication styles
  • LinkedIn integration: Chrome extension shows DISC reviews directly in the LinkedIn profile
  • Sales phase-specific advice: Tailored communication strategies for prospecting, qualification, negotiation and conclusion
  • AI email assistant: real-time analysis and wording suggestions in Gmail, Outlook and Office 365
  • Meeting integration: DISC profiles of all Zoom and Google Meet participants with situational conversation tips

The platform creates profiles for 64 different personality types and offers strategic “playbooks” for team collaboration, management, and conflict resolution. These playbooks can be shared across the team for consistent communication strategies.

Crystal Knows benefits

Crystal Knows speeds up relationship building by 30-35%. While Bliro documents conversations, Crystal optimizes conversation preparation and conduct:

Higher email response rates: personality-based communication significantly increases response rates

Optimized meeting entries: Use the critical first five minutes specifically to build trust

Targeted sales approaches: Individual strategies instead of standard pitch for each customer

Improved personnel decisions: HR teams assess applicants' cultural fit more precisely

Instant personality insights: No need for hours of research anymore

The predictive accuracy is 80% based on online behavioral analysis - significantly faster than traditional methods that require multiple customer contacts.

Crystal Knows pricing structure

Crystal Knows offers tiered pricing models:

Free version: Basic reviews and 5 free profile analyses

Premium plan: approx. 47 EUR/month (yearly) with 240 profile queries, Chrome extension and Playbook access

Team and organization plan: Individual pricing with unlimited profiles, team analytics, and admin tools

Data plan: API access, CRM integration and CSV enrichment

On-demand service for customized reports starting at around 954 EUR per month. The premium plan is ideal for teams that already use Bliro and want to optimize their interview preparation.

Crystal Knows areas of application

Crystal Knows complements Bliro in various sales situations:

Conversation preparation: Get personality insights before the meeting, which Bliro then automatically documents

Personalized sales pitch: Tailor your message to individual customer personalities

Price negotiations: Get specific negotiation tips based on personality profiles

In-team communication: Improve 1:1 conversations and group dynamics

Recruiting: Evaluate cultural fit and develop targeted interview questions

The seamless integration with Salesforce, HubSpot, LinkedIn, Gmail, Outlook, Zoom and Google Meet enables easy integration into existing sales infrastructures - ideal in combination with Bliros meeting documentation.

Trengo

Image Source: Aircall

Customer communication is decisive for sales success. Trengo optimizes exactly this critical point as an all-in-one communication platform that combines all channels in one interface. While Bliro documents meeting content, Trengo ensures that these important conversations happen efficiently in the first place.

Trengo features

Trengo bundles all communication channels in one central inbox. Sales teams keep track of things and save valuable time through these core features:

  • Multi-channel support: email, WhatsApp, social media and live chat come together in a uniform interface
  • AI HelpMate: Automates frequent customer inquiries, generates AI responses, and routes complex cases to human agents
  • AI Journeys: Create individual, automated customer journeys without programming - perfect for lead qualification and sales conversions
  • Team collaboration: Internal notes, labels, and tags enable seamless collaboration within the sales team
  • AI actions: Advanced features that go beyond mere conversation and take active actions - from status checks to customer information updates

The variety of languages is impressive: Trengo supports over 70 languages and automates up to 80% of customer calls within 2 minutes. This automation optimally complements Bliro's conversation analysis.

Trengo benefits

Trengo focuses on customer communication and thus offers different advantages than the tools already presented:

Massive time savings through automation: The AI automatically processes over 80% of recurring conversations. When a customer asks about their order status, Trengo immediately answers with data from the connected shop.

Seamless cross-channel experiences: Customers start conversations on one channel and continue them on another - without loss of context. Bliro then documents the important topics of the conversation precisely.

Intelligent sentiment and intent recognition: The platform recognizes frustrated customers or urgent inquiries and automatically forwards them to supervisors.

Trengo pricing structure

Trengo offers flexible, usage-based pricing models:

Boost: Starts at 299€ per month with an annual contract (349€ monthly) for 10 users with 6,000 conversations per year

Pro: 499€ monthly with an annual contract (599€ monthly) for 20 users with 18,000 conversations annually

Enterprise: Customizable with white label options and custom integrations

The most advanced AI features are available at higher tariff levels.

Trengo areas of application

Trengo supplements Bliro's meeting documentation in various application scenarios:

Sales teams: The automated lead qualification is convincing. The AI agent asks qualifying questions, tags leads accordingly, and assigns conversations to the right salesperson. Bliro then takes over the sales pitch documentation.

Customer service teams: Up to 80% of customer calls are automatic, which allows teams to focus on more complex cases.

E-commerce: Seamless integration with Shopify and WooCommerce enables direct response to order inquiries with relevant data.

The combination with other sales tools shows particular efficiency: Crystal Knows analyses personalities, Bliro documents meetings, Zoho CRM or Pipedrive manage pipelines - and Trengo ensures seamless communication across all channels.

Comparison table: Direct comparison of AI Sales Tools 2025

AI Sales Tools 2025 – Comparison
Criterion Bliro Zoho CRM Pipedrive Crystal Knows Trengo
Key Features
  • AI Meeting Assistant
  • Automatic transcription in 50+ languages
  • AI conversation analysis
  • AI assistant Zia
  • Lead forecasting
  • Automatic workflow creation
  • AI sales assistant
  • Pipeline visualization
  • Deal management
  • Personality analysis (DISC)
  • AI email assistant
  • Video meeting integration
  • Multichannel support
  • AI HelpMate
  • AI-driven customer journeys
Main Benefits
  • 8h time saved per week
  • +22% higher conversion rates
  • GDPR-compliant
  • Automation of administrative tasks
  • Data-driven forecasts
  • Seamless integration
  • Time savings through automation
  • Visual pipeline overview
  • Data-based decisions
  • 30–35% faster relationship building
  • Higher email response rates
  • ~80% accuracy
  • ~80% automation of customer inquiries
  • Multilingual support
  • Seamless channel integration
Integration with Bliro
  • Base system
  • Extends Bliro’s meeting documentation with CRM functions
  • Combines meeting documentation with pipeline management
  • Complements Bliro in meeting preparation
  • Supports Bliro in cross-channel communication
Pricing
  • Standard Plan
  • Team Plan
  • Enterprise Plan

The right choice for your sales success 2025

Modern sales teams are faced with a clear decision: use AI tools or fall behind in the competition. The solutions presented address various challenges - from Bliro's automatic conversation documentation to Zohio's comprehensive CRM management.

Bliro acts as an ideal basis for AI-supported sales. The combination with other tools creates a complete system: Crystal Knows for meeting preparation, Pipedrive for pipeline management, Trengo for customer communication. This synergy saves time and demonstrably increases conversion rates.

Your tool selection depends on your specific requirements. Teams with high meeting volumes benefit in particular from Bliro's GDPR-compliant transcription and CRM integration. Complementary tools then optimize further sales areas.

What remains important is that technology does not replace the human factor in sales. AI tools reduce administrative tasks so you have more time for personal customer relationships.

AI in sales is a reality in 2025, not a vision of the future. Teams that act now and implement the appropriate tools secure measurable competitive advantages. Time for the next step towards more efficient sales processes.

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